PR revolves around words, written and oral. Perfect both skills. – From the ever fabulous PR Couture
This quote is a “must-do” in fashion PR and often many of us forget that our actions, tone, and delivery dont matter. Words can mean a million different things to a listner, just as mush as a picture is worth a thousand words. Why do you think that both advertising and PR go hand and hand?
They must simultaneously work together to develop the ideal brand experience. Good PR will make a consumer remember the brand whether its with strong words, bold imagery, or even better a grand-slam combination of the two. Keep those skills in handy as word of mouth and peoples opinions of your ad campaigns can hurt or help your sales. Good interactions with your brand whether its written, spoken, or listened to is always a plus for brand affinity.
These words may be simple, but oh-so powerful. Fashion PR lovers…use those skills.