Tales from a PR Intern – Tips I’ve Learned

I haven’t been blogging about my internship as much as I would’ve liked to, but again busy busy busy. As I thought about how things are going and what I have accomplished thus far I actually surprised to have a few tips to share as this week I saw all my efforts of sample trafficking and contacting editors pay off with placements in Seventeen, Teen Vogue, and InStyle Magazine. Here are a few things I’ve learned: 1) It takes dozens... [Read More...]

A Little Peek At The World of Fashion PR

When I accepted a fashion PR internship in February 2010, I didnt think that I would be getting to do as much as what I am doing now. I saw the below article and found that I get to do and participate in the majority of the Director of Communications does and related to much of what is said, which I am very fortunate for. It may seem silly that a multi-year marketing veteran such as myself would want to step back into the role of an intern, but... [Read More...]

Fashion PR – Power of Words

PR revolves around words, written and oral. Perfect both skills. – From the ever fabulous PR Couture This quote is a “must-do” in fashion PR and often many of us forget that our actions, tone, and delivery dont matter. Words can mean a million different things to a listner, just as mush as a picture is worth a thousand words. Why do you think that both advertising and PR go hand and hand? They must simultaneously work together... [Read More...]

Marie Claire’s Twitter Strategy and Fashion PR Pitch Tips

Marie Claire’s Twitter Strategy and Fashion PR Pitch Tips from Crosby at PRCouture | April 14, 2009 to read the full article visit PRCouture.com The Marie Claire Twitter account not only participates regularly on Twitter but actually (gasp!) engages directly with their following, has been known to look for writers  from their Twitter community, and even recently charted, or is that tweeted, a blind date in real time. PR Couture was lucky enough... [Read More...]